Featured Shop | Urbiana


The path to Urbiana was years in the making. With a family background of designers, Urbiana found themselves travelling extensively all over the world. During this time they quickly came to realize how important people, culture and places are to the fashion we see around us. They had the knowledge and a fresh new take on the fashion industry and it was then that they discovered their true calling and with that Urbiana was born

Urbiana brings the best designs and products from around the world to London- a city that takes radicalism to its heart!

Not only do Urbiana travel the remotest parts of the world in search of truly unique craftsmen, they have paired it with exclusive designs from their very own studio.

Because of this Urbiana are able to bring only the very best and unique to you. Urbiana’s products are truly exclusive! With their studio in London, each of their processes, designers and tailors are truly inspiring craftspeople with a life-long love of their work, who continually strive to better their already wonderful products.  Urbiana have set out to build an ultimate source for fashion jewellery & accessories, by offering an unparalleled selection and shoppable style guidance, all at a guilt- free price point.


PureNChic Favourite product by Urbiana would have to be the

“Ethnic Detailed Mosaic Bag”

The coloured feroza stone is set in a mosaic design to give an exotic look to this bag. With a long gold chain, this isn’t just bag, its a must-have fashion accessory!
Mad with Semi precious stone’s and Brass.

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“Gold Tone Detailed Bracelet With Stone”  

A Vintage detailed gold statement bangle with Precious Stone’s. The detailed design and variety of coloured stones give this product a vintage feel. The Bangle is a thin gold bangle studded with two stones. Bangle is made of Brass and is adjustable so fits all.

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Urbiana has many items available on PurrNChic. Follow the link below and shop in Urbiana PureNChic shop.



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